KINGSTON JAMAICA - Without apology, ZJ Elektra is the
poster girl for ‘Elek-trifying”.
Catch her in the ZIP FM studio when
she’s doing her normal one-woman band routine – selecting her set, playing
great music, vibing it up and tweeting to her followers as her body undulates
to the thumping rhythm of the music, and you’ll fully understand the meaning
and passion that fuels ZJ Elektra.
Indeed, there’s just something very
special about Elektra and it’s more than just her much-talked-about high energy
on the station that’s dubbed “the high-energy station”. This Zip FM jock is a
nicely wrapped package of musical versatility, while being a reservoir of
knowledge with an appreciation for all things musical. Elektra, christened
Sheryl Johnson, is one of those on-air radio jocks who, while playing by the
rules, is never content to passively follow the leader. In fact, she prefers to
be that leader who is totally unafraid of breaking new ground musically.
It stands to reason therefore, that
after close to a decade on radio, Elektra has broken the glass ceiling into
that male dominated sanctuary and is rightfully claiming her much-deserved
piece of the pie. Her slots on Zip FM – Mondays (Girls Rush Mondays) ZIP HEAT
noon - 6pm; Thursdays - ZIP DRIVE 6pm - 10pm and Sundays - ZIP TEASE 10pm
– 2am – are closely monitored by her legion of avid listeners who know that ZJ
Elektra always has something special for them. And although she readily
embraces her role as ‘educator’, Elektra also revels in being a disciple and is
constantly seeking knowledge.
Whether she is in studio or playing
at events for which she is in high demand, Elektra exercises her right to offer
just a little bit more than what is expected. And this is one secret that has
contributed to her staying power and her ability to flex her ever-strengthening
musical muscles. And, she balances it out with several drops of humility.
Even though she has earned bragging rights on breaking quite a few songs, she
remains demure and keeps on doing what she does best – playing music and
keeping her audience entertained.
Having made her name on radio in
Jamaica, ZJ Elektra has successfully spread her wings beyond the studio and is
just as comfortable at highlighting her musical mastery at weddings, parties,
corporate functions or night clubs. In fact, anywhere there is music, no matter
what the genre, Elektra can be counted on to rock the audience. Her gigs have
taken her outside of Jamaica, into the international marketplace, where she has
made an impression on music lovers in the Caribbean and the United
States. Elektra has appeared on radio stations in the Caribbean and as far
away as Finland.
Her appearances include SOS Radio in St. Maarten, Power
95 FM, Hot1075 FM & Vibe103FM in Bermuda, Basso Radio in Finland, Blazin FM
in St. Lucia, Vibe FM 98.9 in Cayman and The Joint on SiriusXM Radio.
As a member of Shadyville Caribbean,
Elektra holds the distinction of being the only female disc jock currently on
the team. Shadyville Caribbean, an extension of DJ Whoo Kid's
International Shadyville DJs fraternity, boasts some of the Caribbean's most
elite DJs. The fraternity was formed with the intention of applying the
Shadyville model to the Caribbean to promote the integration of music in the
region with music in mainstream markets.
Very tech savvy and demonstrating
talent and creativity, Elektra has also been very influential in using
technology to add flavour to her shows, such as tweeting the current songs
played as well as interacting via Ustreamtv.
ZJ Elektra is assiduously charting
her course and continues to create an impact, especially on the younger
generation.
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