New York, NY (January 10, 2011): “As my career begins to grow and I begin to gain international recognition, I am pleased to know that Destine Media has retained Triple 7 Entertainment as my publicist.” This was the quote given by I-Octane on Friday, January 7, 2010, when Destine Media made it official that Triple 7 Entertainment would serve as publicist for rising star I-Octane.
Destine Media, who handles I-Octane’s oversees bookings and promotions, cites “Making the decision to have Triple 7 Entertainment as part of the team, was a concerted effort to assist in enhancing I-Octane’s career in order to gain notoriety in the international market. We look forward to working with Stacey and her team.”
Stacey Bethel, CEO of Triple 7 Entertainment, adds, “I am simply overjoyed. I first saw I-Octane perform at Reggae Sumfest in 2009 and was immediately blown away by his energy on stage and talent. However, I had no foresight that my boutique agency would be working with him anytime soon or at all. To say that he is a great addition to our roster of clients that includes Third World Band and Delus, is an understatement.”
Triple 7 is already busy putting together a media campaign promoting I-Octane’s “My Life Tour.” The tour, which begins on February 4, 2011 in Dallas, Texas will end on April 24, 2011 in Canada. Other stops on the tour include shows in Boston, California, Florida, Connecticut, New York and Europe. Prior to the tour, I-Octane will travel to New York City at the end of January to do radio, television, and print interviews as well as in club appearances.
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