Kingston, JAMAICA: - Following a blazing premiere by DJ Sunshine on Irie FM last Wednesday, the single The Ghetto (Ghetto Life), has definitely taken on a life of its own and is saturating radio, the dancehall and the clubs.
This new, must-listen, social commentary from consistent hit-maker, I-Octane, demonstrates yet again, the reason that this versatile singjay maintains his lead ahead of the pack. Octane is one of the select few entertainers who knows exactly where to find the big tunes and, added to that, he is also keenly aware of precisely when to drop them. Music critics predict that The Ghetto will have fans and detractors alike uniting is complete harmony as they sing the true-to-life words of this single on the De Saga riddim
The Ghetto speaks to the roots of crime and violence, the effect on the ghetto youth and the role of the corrupt politician who facilitates the dons and at the same time shuns them. It is a thought-provoking single which seeks to open the eyes of the ghetto youth to the reality of the “system (which) tun you inna Don” and enables the “politician (to) control we”.
According to I-Octane, this song is more than just another commentary, it speaks to him on a personal level. The artiste, who was quoted in The Gleaner recently bemoaning the level of crime in his home parish, Clarendon, feels that the time has come for many in the society to wise up.
“It’s time for ghetto youths to wise up, rise up and take a positive stand. A life of crime is not anything to aspire to. At the end of the day, it’s the youths who are losing their lives senselessly – whether they are killed or they end up behind bars. It’s time to send the politicians packing with their hand-outs, whatever they may be,” the Lose A Friend singer said.
The Ghetto, which is on the Jones Ave label, also has other big names making an impact on the riddim, including the likes of Vybz Kartel featuring Lil Miss, Mr. Vegas and others.
Meanwhile, the workaholic entertainer is putting the finishing touches to his third studio album, which takes its title from his trademark slang, Everthing Correck. Produced by Marcus Myrie, the son of iconic deejay, Buju Banton,Everthing Correck is a masterpiece production from the young Myrie. The first single, Don’t Stop the Vibes, has already been causing a stir since its release and the accompanying music video has already been packaged.